User researcher
User researchers collect, analyse and test data to design websites, software and applications based on user needs.
In this guide
What you'll do
Day-to-day tasks
As a user researcher you would:
- plan and design user research testing sessions
- recruit users for testing, run sessions and gather feedback
- get an understanding of users' needs, motivations and any problems with a service or product
- identify new product and design ideas from research results
- work as part of a larger product development team
- help colleagues understand user behaviours
- present user insights to project stakeholders at all levels
Working environment
You could work in an office, at a client's business, at events or from home.
Career path and progression
With experience you could move into a management role and supervise a team of user researchers. You could also work on larger, more complicated projects as a head of user experience or research.
You could become a business analyst, or product or service designer.
What it takes
Skills and knowledge
You'll need:
- to be thorough and pay attention to detail
- knowledge of English language
- maths knowledge
- analytical thinking skills
- the ability to use your initiative
- the ability to work well with others
- to be flexible and open to change
- excellent verbal communication skills
- to be able to use a computer and the main software packages confidently
Related subjects
Most relevant
- Psychology - User researchers need to understand how people think, behave, and make decisions when using products and services. They apply psychological principles when designing research sessions, interpreting user motivations, and identifying why people struggle with certain tasks or interfaces.
- Mathematics - User researchers analyse quantitative data from surveys, A/B tests, and usage analytics to identify patterns in user behaviour. They use statistics to determine whether findings are significant and to present evidence-based recommendations to product teams.
- English Language - User researchers write detailed research reports, discussion guides, and presentations that clearly communicate user needs to designers, developers, and stakeholders. They also need strong listening and questioning skills to run effective interviews and draw out honest feedback from participants.
- Computer Science - User researchers work closely with software development teams and need to understand how websites, apps, and digital systems are built. This helps them design realistic research scenarios and communicate findings in ways that developers can act on when building or improving products.
Also relevant
- Sociology - User researchers study how different groups of people interact with products and services, considering factors like age, background, and digital confidence. Understanding social structures and group behaviour helps them design inclusive research that captures a wide range of user experiences.
- Design and Technology - User researchers are part of the product design process, helping teams move from user needs to design solutions. Understanding design thinking and prototyping helps them collaborate effectively with designers and evaluate whether proposed solutions genuinely address the problems users face.
- Business - User researchers present their findings to project stakeholders and need to frame user needs in terms that make business sense. Understanding how organisations make decisions and measure success helps them ensure research insights actually influence the direction of a product or service.
- Art and Design - User researchers often create visual outputs like journey maps, personas, and experience diagrams to communicate their findings. Being able to present information visually makes complex user data more accessible and helps teams quickly grasp key insights.
How to become
You can get into this job through:
- a university course
- an apprenticeship
- applying directly
- a graduate training scheme
You can do a foundation degree, higher national diploma or degree in:
- psychology
- human computer interaction (HCI)
- digital marketing
- product design
- graphic design
Entry requirements
You'll usually need:
- 1 or 2 A levels, or equivalent, for a foundation degree or higher national diploma
- 2 to 3 A levels, or equivalent, for a degree
More Information
You could apply to do a Digital User Experience (UX) Professional Level 6 Degree Apprenticeship.
This will take around 4 years to complete.
Entry requirements
You'll usually need:
- 4 or 5 GCSEs at grades 9 to 4 (A* to C) and A levels, or equivalent, for a degree apprenticeship
More Information
If you're working in an organisation that conducts user research, you could get work experience by volunteering to help in research sessions and user interviews. This would be useful, especially if you do not have a degree.
You can also get involved in the online user experience (UX) community for advice and tips, and to find a mentor to help you.
You can apply directly to user research or digital design companies, or go through a specialist agency.
To apply, you'll need experience in:
- user-centred design practices
- running user research sessions in person and online
- different user research methods
- presenting user research findings in different formats
You could apply for a place on a user research or marketing company's graduate training scheme if you have a degree, for example in digital marketing or product design.
Career tips
It will be useful if you have experience of working in agile project development.
You can find further information on what a user researcher does at the Government Digital Service.
It will also help if you have a portfolio to show examples of your work to employers.
Further information
You can find out more about working as a user researcher from the User Experience Professionals' Association (UXPA) and techskills.
In this guide
Related videos
Suggested videos
Coffee With is in early release mode with a limited number of videos. New videos are being added every week, so please check back for updates.
External links
This page contains original content developed by Coffee With Ltd. You may share this page as a link but you must not copy the content or use it with AI tools. All rights reserved.


