Careers adviser

Careers advisers help people make decisions about their education, training and work options.


What you'll do

Day-to-day tasks

As a careers adviser, you could:

  • work with people individually or in groups
  • plan careers programmes for school, college and university students
  • offer advice and guidance face-to-face, online, or by telephone
  • explore how skills, abilities and interests relate to potential careers
  • encourage clients to develop their career decision-making skills
  • build links between employers, schools, universities and training providers
  • research and provide careers and labour market information
  • give support to make decisions, overcome barriers and plan next steps

Working environment

You could work in a contact centre, at a university, at a college, at a school, at an outreach centre or from home.

Career path and progression

With experience, you could:

  • work with specific groups like adults, graduates or young people with special needs
  • become a careers leader in school or college
  • co-ordinate careers services and manage a team of advisers
  • go into careers coaching, resettlement or work-placement services
  • be self-employed as a consultant or freelance adviser

What it takes

Skills and knowledge

You'll need:

  • counselling skills including active listening and a non-judgemental approach
  • knowledge of psychology
  • knowledge of teaching and the ability to design courses
  • sensitivity and understanding
  • active listening skills
  • patience and the ability to remain calm in stressful situations
  • the ability to work well with others
  • the ability to understand people’s reactions
  • to be able to use a computer and the main software packages confidently

Restrictions and Requirements

You'll need to:

Most relevant

  • Psychology - Careers advisers use psychological principles to understand people's motivations, interests, and abilities, and to help them make decisions about their futures. They draw on counselling techniques like active listening and non-judgemental approaches to support clients who may be anxious or uncertain about their options.
  • Sociology - Careers advisers need to understand how social factors like class, gender, ethnicity, and economic background can shape people's career opportunities and aspirations. This awareness helps them support clients in overcoming barriers and understanding the wider labour market.
  • English Language - Careers advisers communicate constantly – whether explaining options clearly in one-to-one sessions, writing guidance materials, or presenting careers programmes to groups of students. Strong skills in speaking, listening, and writing are essential for making complex information accessible to different audiences.

Also relevant

  • Business - Careers advisers need to understand how industries and organisations work so they can give informed advice about different career paths. Knowledge of business concepts like employment trends, entrepreneurship, and organisational structures helps them connect clients with realistic opportunities.
  • Economics - Careers advisers research and interpret labour market information, including employment trends, skills shortages, and salary data. Understanding how the economy works helps them advise clients on which sectors are growing and where future job opportunities are likely to be.
  • Mathematics - Careers advisers work with labour market data, employment statistics, and survey results to inform their guidance. Being comfortable interpreting numbers and trends helps them give evidence-based advice about career prospects and opportunities.
  • Politics - Careers advisers work within education and government policy frameworks that shape how careers services are delivered. Understanding how government decisions on education, training, and employment policy affect people's options helps them give up-to-date and relevant advice.

How to become

You can get into this job through:

  • a university course
  • an apprenticeship
  • working towards this role

You can do a postgraduate diploma, or master's degree, in career guidance after completing an undergraduate degree in any subject.

Postgraduate courses take 1 year full time or 2 years part time and lead to the Qualification in Career Development (QCD).

People often apply to do a postgraduate career guidance qualification after working in teaching, youth work or social services.

Entry requirements

You'll usually need:

  • a degree in any subject for a postgraduate course

More Information

You could apply to do a Career Development Professional Level 6 (non-degree) Apprenticeship.

This takes 2 years to complete.

You may be able to do an Employability Practitioner Level 4 Higher Apprenticeship, if you're working in careers or education, then go on to complete a level 6 career guidance qualification.

Entry requirements

Employers will set their own entry requirements.

More Information

You could start by working as a careers co-ordinator, employment support adviser or youth worker and do further training on the job.

Your employer may support you to take work-based qualifications, such as:

  • Level 4 Diploma in Career Information and Advice
  • Level 6 Diploma in Career Guidance and Development

Volunteering with job support, advice or mentoring organisations could give you an advantage when applying for training or jobs.

Find out about local opportunities for voluntary work through the National Council for Voluntary Organisations or Do IT.

Professional and industry bodies

Once you're qualified, you can apply to join the Career Development Institute's UK register of career development professionals.

Further information

You can find out more about becoming a careers adviser from the Career Development Institute.


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